What is the reason / effect of assigning a percentage for branches in Branching?


I am creating a survey with 3 divisions and an Other category (4 branches).  I do not know the population percentages for these 4 branches nor the amount of people that might answer the survey in each branch. 

If I give a percentage of 25% to all 4 branches, what effect does that have?  If 80% from one division answer and only 10% from the other three divisions, does this impact the percentages I give the branches?

Please explain the logic of assigning percentages and the effect that has.  Thanks

Sharon Parker answered

    Yes, you are correct. I should use answer option logic instead of branching.  thanks

    Community Admin commented

      @Sharon Parker: The percent branch just assigns the probability that a respondent will be sent to one branch versus another. If you assign each of your 4 branches a 25% probability then, as you collect responses your respondents should be evenly distributed across the various branches.

      It is important to note that the percent branch is typically used to either split test different question sets and/or to distribute the burden of numerous questions across your respondents.

      What you describe sounds like it might be a better use case for just using question logic. If you don’t, mind telling me a little more about what you wish to achieve I can hopefully send you in the right direction.

      Bri Hillmer
      Documentation Coordinator
      SurveyGizmo Customer Experience Team

      Community Admin answered


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