I want to create a variable in existing data to use as banner points in crosstab

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As an example.  I used a panel company for more than half of the survey response and the balance came from client marketing efforts.  I would like to do a crosstab comparing those two sources.  I have a pid variable and if it is blank, that means the response came from client marketing.  If it has a value, I know it it is panel.  I would like my banner points to be CLIENT and PANEL.

All the data is in so I would be creating new variables.  I would like to do similar exercises based on zip code, county of residence (collapsing several into one point), and others.  

Any suggestions or documentation that might help me with this?

Thor Falk asked
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